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Event Details

    March Chapter Meeting: Leveraging Your Team to Attract, Engage and Retain Customers

    Date: March 18, 2015, 7:00am – 9:30am
    Sponsor ~ DetoxForHealth, LLC
    Hidden Creek Country Club
    1711 Clubhouse Road
    Reston, Virginia 20190
    $35.00 Member, $55.00 Non-Member, $25.00 Member in Transition
    Event Type:
    Chapter Meeting - Breakfast
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    Speaker:  Lesley Boucher, Managing Director, Pensare Group

    Program Description:

    As leaders in organizations, we understand the importance of employee engagement, and ensuring the whole team delivers an outstanding customer experience at every point in the customer journey.  We certainly recognize the impact customer loyalty has on the company’s bottom line.  As HR professionals, we have a critical role to play in working with “internal customers” to develop high functioning teams that are well positioned to deliver that outstanding customer experience. 

    Simple enough to understand in theory, but mobilizing your entire team to strengthen customer relationships and help your executive team drive new business can be far more complicated in practice.  Join us for an interactive discussion around:

    • Helping employees fully understand the “why” -why customer loyalty should matter to them, and why it matters to your organization

    • Leveraging team strengths to improve customer experience and engage customers in different ways – understanding “how” small internal innovations translate into significant loyalty results

    • Questioning and listening – “what” team members can do to better understand customer needs (internal and external customers), and not only retain the existing business but attract new opportunities.


    About Our Speaker:

    Lesley Boucher

    Managing Director, Pensare Group

    Ms. Boucher is the Managing Director of the Pensare Group, a management consulting firm that works with motivated business leaders to improve performance, attract and retain loyal customers, and drive results.  She brings more than 25 years of experience as a senior executive working internationally to her present position. Ms. Boucher has been an “executive on loan” to the World Bank, senior policy advisor to the Prime Minister’s office in Canada, and Vice President of Operations of Galt Associates (a drug safety software development firm).  Ms. Boucher is proud to have served as the Chairman of the Board for Success in the City, a networking organization for senior women leaders and executives, is an avid supporter of NAWBO – the National Association of Women Business Owners, and the ACTiVATE program for women entrepreneurs.

    This program has been approved for 1.0 (General) recertification credit hours toward PHR, SPHR and GPHR recertification through the HR Certification Institute. The use of this seal is not an endorsement by the HR Certification Institute of the quality of the activity. It means that this activity has met the HR Certification Institute’s criteria to be pre-approved for recertification credit.\

    Thank you to our March Sponsor!