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Event Details

    Stand Out by Building Your Personal Brand

    Date: December 1, 2016, 7:30am
    Jackson Lewis P.C.
    10701 Parkridge Blvd.
    Suite 300
    Reston, VA 20191
    Event Type:
    Discussion Group Meeting
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    Branding is not just for products anymore. Personal branding has become a MUST—not a maybe—if you want to progress in your career, build your business, add value to your company and stand out from your competition. Personal branding shows your uniqueness, your value, and your goals ... the difference that is YOU.

    During this interactive workshop, you will accomplish the following:

    • Better understand your unique promise of value
    • Identify your own personal brand attributes
    • Learn ways to “stand out” and communicate your brand via social media
    • Walk away with action items to help you move forward


    Our facilitator for this discussion is Pam Marshall Annitto, Executive Career Coach | Training Facilitator and Speaker | Personal Brand Strategist

    Pam Marshall Annitto is a certified coach and learning and human capital strategist with over 20 years of experience in developing leaders and staff in the corporate, association, academic, and government/military sectors. As a professional coach, OD practitioner and corporate trainer, Pam has worked with diverse clients and international groups, including Booz Allen Hamilton, the Financial Industry Regulatory Authority (FINRA), the School of Advanced International Studies (SAIS) at The Johns Hopkins University, and the US Army. 

    The focus of Pam’s coaching and consulting practice—KADO Strategies—is on individual and group coaching, career development, and personal brand strategy development and communication.

    Pam launched and currently leads the Career Development Community of Practice for the Metro DC Chapter of the Association for Talent Development (ATD). In 2017, she will serve as President-Elect for the Chapter.

    Pam holds a master’s degree in business from University of Maryland University College, and a bachelor’s degree in history from the University of Massachusetts at Amherst. She is an International Coach Federation (ICF) Associate Certified Coach (ACC), a CTI (Coaches Training Institute) Certified Professional Co-Active Coach (CPCC), a Reach Certified Personal Branding Strategist, and a Reach Certified Social Branding Strategist. 

    Please join us for this lively discussion. You are welcome to extend an invitation to interested colleagues.  No fee is charged for attending.  However, registration is required on-line, at least 24 hours in advance, via the Dulles SHRM web site ( -- Chapter Discussion Groups. If you have questions, contact Gus Lawson at 571.425.2115 or Participation may be limited to the first 25 people who sign up.